Author: Alex Lopes

Alex is the CEO of Sharebird, a site that shows you how product marketers at top companies do their job. It's like Quora for professionals. Prior to Sharebird, he was the VP of product management and product marketing at Formstack. Alex lives in San Francisco and enjoys foggy mornings and cable cars. Follow him on Twitter @IamAlexLopes.

By alex-lopes published May 25, 2016

5 Not-So-Obvious Ways Sales Can Leverage Content Marketing to Close Deals

sales-leverage-content-marketing

You put a lot of time into showing the amount of visits and leads that your content produces, but the content marketing team is still relegated to the child’s table.

But sales? Sales always gets a seat at the grown-up table. How do they do it?Continue Reading

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