Content audits are about as popular as colonoscopies but they’re just as necessary to health – in this case, the health of your content marketing strategy.
But you likely dread the tedious, time-consuming annual content audit, and reliably and predictably put it off (and sometimes never get it done.)
What if you could do a content audit in only a few hours? Impossible, you say.
Consider a condensed content audit. It’s a fresh approach that allows you to more regularly provide actionable insights into what type of content is performing best to inform your upcoming activities.