Live video is a great way to grow your community and show up on a more human level. Unlike regular video, the live format feels less rehearsed and edited, plus it shows up in your followers’ streams in a different way than regular video. Livestreaming is a great option for delivering breaking news, sharing the excitement and energy of a live event, and doing big reveals after a period of suspense.
Author: Jessika Phillips
Jessika Phillips is a social media strategist and president of NOW Marketing Group. Follow her on Twitter @NOWMG.
By jessikaphillips published
March 5, 2018
