Toddlers examine one thing for a few seconds, then something else catches their eye, then they quickly move on to something else, ultimately leaving in their wake a trail of orphaned blocks, half-eaten strawberries, and half-dressed dolls.
If you’re not careful, your content process can act like those toddlers and your content team could be tripping over projects like a sleep-deprived parent stepping on Legos in the dark at 2 a.m.
Let me show you what I mean.
