The one thing fiction and content marketing writers share is the desire to write something both beautiful and true. Beautiful content marketing captivates readers for years; it’s evergreen, always relevant, and continues to rank in Google’s top three results. It’s the equivalent to a beautiful and true piece of fiction short-listed for the National Book Award. What writer wouldn’t want those accolades?
What can you learn from those best-selling fiction authors to make your content shine? These writers know how to grab readers’ attention and keep them turning pages into the wee hours of the morning, when they reach a satisfying end. I chose 10 favorite pieces of author advice that can make the biggest difference to your writing. (Several of the tips come from Stephen King’s On Writing: A Memoir of the Craft, which is an excellent resource for all writers.)
