Author: Amy Balliett

Amy Balliett is the CEO and founder of Killer Visual Strategies, an industry-leading content marketing and communications agency. Considered an expert in her field, Balliett speaks at dozens of conferences each year including SXSW, Adobe MAX, and SMX. Amy is the author of Killer Visual Strategies: Engage Any Audience, Improve Comprehension, and Get Amazing Results Using Visual Communication. She is also a teacher at The School of Visual Concepts, a guest lecturer at the University of Washington, and a LinkedIn Learning instructor. Follow her on Twitter @AmyBalliett.

By aballiett published September 7, 2020

Next-Gen Visuals Demand a Strong Foundation Today

Your content delivery systems could be closer to your audience than you ever expected – “smart” contact lenses.

Introduced at the 2020 Consumer Electronics Show, the Mojo Lens technology improves on the promise once held by Google Glass. (Though if you’re anything like me, you probably aren’t ready for your eyes to be turned into computer screens just yet.)

Continue Reading

By aballiett published February 18, 2020

Get Ready to Ride the Next Visual Content Wave

Your audiences expect to see content delivered in the latest visual formats, but are your teams prepared to surf these sea changes and dive into the technical challenges they can bring? Follow this plan to expand your brand’s creative horizons and answer the call for seamless and stimulating visual experiences.

Continue Reading

FOLLOW CONTENT MARKETING INSTITUTE ON SOCIAL