George Drennan is the founder of Eagle Content, a UK-based copywriting company that helps companies expand their online presence and connect with their customers. His experience in e-commerce and marketing has led him to work with startups and enterprises around the globe. A graduate of Falmouth University, he currently resides in Shropshire. Follow him on Twitter @GeorgeDrennan2.
Your title sells the click.
Your introduction sells the read.
If your introduction doesn’t motivate readers to make that all-important scroll down, you lose them. You put in the hard work creating your content. Nailing the introduction makes sure your content gets the attention those efforts deserve. Continue Reading
