Updated April 11, 2022
Introduced almost 10 years ago, this obsession in content marketing circles still negatively affects my reading experience. It also makes finding the good stuff difficult.
What is this old kid on the block that’s still messing things up?
Skyscraper content.
Much like infographics, listicles, and other hot content marketing trends before them, the original concept of skyscraper was brilliant. Its overuse and misuse make it a menace.Continue Reading