Author: Tom Treanor

Tom Treanor is the CMO of Treasure Data, a global Customer Data Platform supplier - CDPs help companies build unified customer profiles for better segmentation, omnichannel experience, and personalized customer journeys. He writes about marketing and data and is on Twitter @RtMixMktg.

By tom-treanor published April 8, 2021

14 Ways to Get More Opt-Ins From Your Content

You’re creating valuable content and, if all’s going well, you’re attracting new visitors to your website and blog. Beyond getting direct inquiries about your products or services, you should use visitors’ interest to build your email list so you can stay in contact with these potential prospects.Continue Reading

By tom-treanor published August 31, 2015

13 Ways to Get More Opt-Ins From Your Content

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You’re creating valuable content and, if all’s going well, you’re attracting new visitors to your website and blog. Beyond getting direct inquiries about your products or services, you should use visitors’ interest to build your email list so you can stay in contact with these potential prospects.

Here are 13 types of opt-ins you can use to grow your mailing list.Continue Reading

By tom-treanor published June 24, 2015

Expand Your Publishing Reach on LinkedIn and Medium

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If you publish content on your website to reach new prospects, you may wonder how else you can find new audiences. We look at the benefits of publishing content on LinkedIn and Medium, and offer three bonus tips on how to produce more content with minimal time.Continue Reading

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