Updated April 13, 2021

Given the power of visual content (it’s more memorable and more engaging than text-based content), many marketers have turned to DIY graphic design software.

With traditionally text-focused people taking on more design tasks, it’s time for a brief introduction to or refresher on the essential principles of graphic design.

I’ll show you how the strategic use of white space, typography, and color can drastically improve the efficacy and aesthetics of your visual content. Try these three graphic design tips to keep your blog, social media, and other visuals on the right track.Continue Reading

Given the power of visual content (it’s more memorable and more engaging than text-based content), many marketers have turned to DIY graphic design software or contracted with graphic artists.

With more traditionally text-focused people entering the world of visuals, it’s time for a brief refresher on the essential principles of design. It’s time for a reminder that the strategic use of typography, color, and white space can drastically improve the efficacy and aesthetics of visual content.

These three design tips will keep your blog, social media, and other visuals on the right track.
Continue Reading