Megan is the CEO and founder of the content marketing agency, Ignite My Site. She is also the host of a content marketing and SEO podcast that breaks down the strategies and tactics of the world's most celebrated content marketers. You can connect with her on LinkedIn
Asking high-quality blogs to link to your content is a frustrating – and poor – link-building strategy.
You spend a lot of time sending the volume of pitches necessary to acquire a few, if any, backlinks. And frequently, those sites that do say yes aren’t high quality or even focused on your core topics.Continue Reading
I knew creating content from original data was one of the best ways to attract links and exposure with little promotion. But I always thought it was expensive … until I had a chat with Andy Crestodina from Orbit Media.
A guest on my podcast, Andy shared how he used original data that cost nothing to create content that generated thousands of backlinks.
