Heather Lloyd-Martin is CEO of the SEO copywriting agency SuccessWorks. A first-generation search marketer, she is considered the pioneer of SEO copywriting and speaks frequently at worldwide events. Lloyd-Martin developed the SEO Copywriting Certification Program, and offers customized, in-person training seminars for businesses. Her next hands-on group training, SEO Copywriting for Businesses: Tips, Techniques and Real-World Strategies, will be held September 15th, 2010 in Bellevue, WA. You can follow her on Twitter at @heatherlloyd.
So, you’ve decided that an SEO content overhaul is in order – and you need to find a copywriting expert who is half technical geek, half persuasive genius. The person you outsource your SEO copywriting services to represents your brand – so you deserve (and need) to be highly picky.
If you’ve been searching for that “perfect person,” here’s how to find him or her.Continue Reading
