For years now, Google has been the top dog when it comes to online search. However Microsoft’s Bing is quickly becoming a respectable competitor. Bing.com (previously Live Search, Windows Live Search, and MSN Search) hit the online stage in 2008 with lofty goals of being a major contender in the online search field. The little search engine that could is slowly making gains on the Google giant, and 2012 has been a year of many new upgrades and changes.
One of the most noticeable updates, and a tool that is greatly differentiating Bing from Google, is the addition of social search and Facebook integration. Now, when a person searches for something on Bing, recommendations, comments, and tips from their Facebook friends who have mentioned the search term will show up in a left hand margin of the search results page (SERP).Continue Reading
