Author: Barry Cooke

Barry Cooke is a respected content marketing consultant who has been working with social media for over five years in a number of different sectors, from online dating apps to finance and travel, all in order to better represent the brands and help them communicate with their target markets more successfully.

By barry-cooke published November 26, 2012

5 Social Media Publishing Lessons Brands Learned This Year

social media publishing lessons learned the hard waySocial media is still in its infancy as a marketing tool and, as you’d expect, many brands aren’t yet ready to take the stabilizers off yet. In 2012, there were some great examples of how to use social networks and social media publishing processes to promote products, content, and services. But companies can also learn how to do it right from those who did it (very) wrong.Continue Reading

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