In today’s fast-paced publishing world, website owners are faced with producing new content at a breakneck pace. Yet, despite all the energy that goes into creating that content, all too often those articles, slideshows, and videos have a short half-life, and are quickly forgotten after their initial publication.
If publishers and content marketers want to squeeze the most out of their ongoing content creation efforts, they must spend some time re-engaging with existing content and making sure it is being utilized to its fullest potential for content engagement.Continue Reading
