As marketers, we’re acutely aware that there is more content being produced today than ever before — with the rate of content production doubling each year. Content marketing has progressed from buzzword to doctrine in many organizations, despite the fear, uncertainty and doubt surrounding “content shock” — the highly debated idea that too much content is being produced, and that consumers are becoming too overwhelmed to engage in it.Continue Reading
By peymannilforoush published
June 17, 2014