Our annual research is among the most-cited in the content marketing industry. We continually mine the data to uncover and contextualize the “whys” and “hows” beneath, seeking input from a wide range of content marketing experts and practitioners.
We have published more than 40 reports since 2010. View our full list of annual research reports here and our custom research studies here.
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Research Insights
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- Does a Rise in Chief Strategy Officers’ Role Give Hope for Chief Content Officers? (6/2/2023)
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- Where Should Your Customer Journey Start? [New Demand Generation Research] (4/19/2023)
- Surprising and Expected Results From Tech Content Marketers [New Research] (3/22/2023)
- Enterprise Content Marketers Share Challenges, Opportunities [New Research] (2/22/2023)
- Your Great Taste Is Less Fulfilling When It Comes To Visual Design [New Research] (2/15/2023)
- B2C Marketers Treat Content Marketing as a Project; That’s a Mistake [New Research] (1/25/2023)
